Preacher: Preach upon Practical Themes

C. H. Spurgeon on gaining your hearers' attention:

In order to secure attention all through a discourse we must make the people feel that they have an interest in what we are saying to them. This is, in fact, a most essential point, because nobody sleeps while he expects to hear something to his advantage. I have heard of some very strange things, but I never did hear of a person going to sleep while a will was being read in which he expected a legacy, neither have I heard of a prisoner going to sleep while the judge was summing up, and his life was hanging in jeopardy. Self-interest quickens attention. Preach upon practical themes, pressing, present, personal matters, and you will secure an earnest hearing.

—“Attention,” in Lectures to My Students, Book I, 149.